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Archive for December, 2007

KCRW Sweepstakes for Angels Level

Monday, December 31st, 2007

KCRW_2006_Summer_Angels_Premiums
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Unfortunately this piece never saw a printers blanket. The design was scrapped in the first draft this is it. As the first attempt, it still has a lot of cleaning up to do as far as legibility and typefaces, however I really had great hope for this as the colors and the movement was all there.

In the end the client went with something simpler against my strong recommendations. In the end the client was happy, and that’s what really counts… No?

Posted in Brochures, PRINT | No Comments »

Atlas Pictures Logo

Monday, December 24th, 2007

Atlas_Pictures_Logo
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This was a massive logo exploration trying to capture the feeling of a vodka print ad they had seen a few months before. Atlas Pictures was a commercial production company out of Santa Monica, California.

To create this logo I found some 1940’s clip art and adapted it to fit the film business theme. The client loved the logo so much it was printed on everything, and I mean everything.

Posted in Iconic | No Comments »

Mini Cooper Postcard

Monday, December 24th, 2007

KCRW_Postcard_Showing_the_2006_Mini_Cooper
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A postcard-promo sweepstake featuring a Mini Cooper. An additional $5,000 added to the prize to customize the car. I found a vector illustration of a Mini with quite a few ‘extras’.

Postcards, by nature have to be rough-and-ready, a simple quick read. The choice of the red and blue connect with another targeted piece whose colorway was the same.

Posted in PRINT, Postcard | No Comments »

Healy Hudson Trade Ad

Monday, December 17th, 2007

Healy_Hudson_Trade_Ad
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This was a hard project to get my head around. This is a trade ad for a software company that designs custom software/applications for manufacturing companies, who need logistical and sourcing help.

The client really gravitated to this concept. It’s simple by design, as their solutions are custom and therefore too diverse to be captured in one concept. So we went with the trusty compass to guide you to your destination.

Posted in Advertisment, PRINT | No Comments »

Kcrw Home Page Flash Banner

Tuesday, December 11th, 2007

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One of many flash banners that I design throughout the year. Banners are becoming a greater part of what I do. The trick is to do everything the client wants, and more, but keep the filesize under 30K. To do this you have to know how to compress your images optimally and know how to create simple code. The more work the code does the smaller the file will be.

Posted in Flash Banner, WEB | No Comments »

Flash Website Design for Fizz

Tuesday, December 11th, 2007

flash_website_design_for_fizzcommunications.com
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One of the first flash websites I ever designed. I had to do it over 3 times to get it right. The client loved it the first time but I had to make it perfect.

Color is a big thing in my work. I took the colors off the existing logo and really saturated them out. As you interact with the website you’ll notice that the logo breaks apart in a different way each time.

Posted in Flash Site, WEB | No Comments »

Battle Between The Sexes

Tuesday, December 11th, 2007

Battle of the sexes 3D illustration
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This is a final render of a collection of 3D cultural icons I’m working on for istock.com. The idea is to produce a collection of elements that could work well for a publications art director. Lot’s of white space for text with just a hint of color, almost hand-tinted.

Posted in 3D Renders, ILLUSTRATION | No Comments »

KCRW Ad for AFI

Tuesday, December 11th, 2007

The_Treatment_Ad_for_American_Film_Institute
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! was asked to do this design over the weekend. Used some stock photography, that I shot, and some Photoshop™ retouching to get the feel of film speeding through the camera.

This ad ran as the campaign for the show The Treatment for over 2 years. Produced for a radio show where, Elvis Mitchell the host, interviews filmakers that work both in front and behind the camera.

Posted in Advertisment, PRINT | No Comments »

Smart Car Sweepstakes Envelope

Saturday, December 8th, 2007

smart_car_envelope_design
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I created all the elements of this piece, the olympic ribbon was hand-made in Illustrator™ and the smart car had some major retouching.

This envelope was converted [printed + folded from scratch] so I could run my layout right up to the edges. The background wraps around the car like a custom photography stage, giving the car a grounding and a color splash of many hues.

Posted in Envelopes, PRINT | No Comments »

Lexus Sweepstakes Post Card

Friday, December 7th, 2007

Lexus_Postcard
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This was a quick turn-a-round project for KCRW to promote their Lexus giveaway sweepstakes.

I retouched the photograph to give some extra kick , by increasing the contrast and playing with the color. I built the road sign in my favorite 3D application. and fused it all in Photoshop™.

Posted in PRINT, Postcard | No Comments »

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