KCRW Bookworm Ad

September 9th, 2008

Part of an ad campaign. The ad is divided into thirds, the DJ/host picture would occupy the center. The blurb and boilerplate would be below and the font would carry the personality. Mostly black and white for newspaper, this one is the exception, so I used color very sparingly using a special tri-tone effect which creates interesting effects. The font is a modified Mrs. Eaves from Emigré.

Entry Filed under: Advertisment, PRINT