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Archive for the ‘PRINT’ Category

KCRW Sweepstakes for Angels Level

Monday, December 31st, 2007

KCRW_2006_Summer_Angels_Premiums
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Unfortunately this piece never saw a printers blanket. The design was scrapped in the first draft this is it. As the first attempt, it still has a lot of cleaning up to do as far as legibility and typefaces, however I really had great hope for this as the colors and the movement was all there.

In the end the client went with something simpler against my strong recommendations. In the end the client was happy, and that’s what really counts… No?

Posted in Brochures, PRINT | No Comments »

Mini Cooper Postcard

Monday, December 24th, 2007

KCRW_Postcard_Showing_the_2006_Mini_Cooper
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A postcard-promo sweepstake featuring a Mini Cooper. An additional $5,000 added to the prize to customize the car. I found a vector illustration of a Mini with quite a few ‘extras’.

Postcards, by nature have to be rough-and-ready, a simple quick read. The choice of the red and blue connect with another targeted piece whose colorway was the same.

Posted in PRINT, Postcard | No Comments »

Healy Hudson Trade Ad

Monday, December 17th, 2007

Healy_Hudson_Trade_Ad
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This was a hard project to get my head around. This is a trade ad for a software company that designs custom software/applications for manufacturing companies, who need logistical and sourcing help.

The client really gravitated to this concept. It’s simple by design, as their solutions are custom and therefore too diverse to be captured in one concept. So we went with the trusty compass to guide you to your destination.

Posted in Advertisment, PRINT | No Comments »

KCRW Ad for AFI

Tuesday, December 11th, 2007

The_Treatment_Ad_for_American_Film_Institute
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! was asked to do this design over the weekend. Used some stock photography, that I shot, and some Photoshop™ retouching to get the feel of film speeding through the camera.

This ad ran as the campaign for the show The Treatment for over 2 years. Produced for a radio show where, Elvis Mitchell the host, interviews filmakers that work both in front and behind the camera.

Posted in Advertisment, PRINT | No Comments »

Smart Car Sweepstakes Envelope

Saturday, December 8th, 2007

smart_car_envelope_design
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I created all the elements of this piece, the olympic ribbon was hand-made in Illustrator™ and the smart car had some major retouching.

This envelope was converted [printed + folded from scratch] so I could run my layout right up to the edges. The background wraps around the car like a custom photography stage, giving the car a grounding and a color splash of many hues.

Posted in Envelopes, PRINT | No Comments »

Lexus Sweepstakes Post Card

Friday, December 7th, 2007

Lexus_Postcard
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This was a quick turn-a-round project for KCRW to promote their Lexus giveaway sweepstakes.

I retouched the photograph to give some extra kick , by increasing the contrast and playing with the color. I built the road sign in my favorite 3D application. and fused it all in Photoshop™.

Posted in PRINT, Postcard | No Comments »

KCRW Music Match Direct Mail

Monday, December 3rd, 2007

musicMatch2007
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An insert for a radio station whose collection of music and archives had outgrown their space. This was a call to subscribers to give a little more to save the collection.

Decided to allow the layout dictate the message, using the copy, which was a little verbose to act as a vehicle to describe the collection in the shelves. Also added an old reel to reel to really kick the nostalgia into gear.

Posted in Brochures, PRINT | 1 Comment »

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