Part of an ad campaign. The ad is divided into thirds, the DJ/host picture would occupy the center. The blurb and boilerplate would be below and the font would carry the personality. Mostly black and white for newspaper, this one is the exception, so I used color very sparingly using a special tri-tone effect which creates interesting effects. The font is a modified Mrs. Eaves from Emigré.

Not one of my greatest pieces as far as design goes, but this ad was pulled together from concept to deadline in under 2 days. Submitted 3 concepts in the first day. I shot the cell/mobile phone in my backyard using the sun as a key-light. Did all the retouching and production including 7 ad-breakdowns for various pubs.

Not looking so shabby, now is it?